Planning #16 => Protecting Your Business

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Entrepreneurs and business owners need to understand the basics of intellectual property (IP) law to best protect their hard-earned creations and ideas from unfair competition. Intellectual property includes distinctive items that you have created and ones that give you an economic benefit.

Ask yourself,’How important is intellectual property to the success of my business?’ If the answer is…. more than just a little, then you can use intellectual property rights (IPR), in the form of trade secrets, patents, copyrights and trademarks, to attract investors, increase your market value, and protect your innovations from use by your competitors.

If you make it easy for others to steal your ideas, you may go hungry.